1. Click on "Start Now" or "Sign Up Now" Button on the page
2. Next page, select the standard edition and click continue
3. Next, choose your language, and choose "countries and territories". Click continue
4. On this next page, check if google has automatically add your country into the selected countries and territories text area. If yes, click on the country and click remove. Instead, we gonna add "All countries and territories", click Continue
5. On this page, you will need to create a dummy ad. This is what I do:
Headline: My Dummy Ad
Description Line 1: Just a sample of my dummy ad
Description Line 2: Yes, my first ads
Display url: http://www.amazon.com
Destination url: http://www.amazon.com
6. This step is the most important part. You will need to create a list of keywords that will determine when your ads will appear. If you are promoting nokia 6600 charger, then create a list of all possible query string that a person will search on when they are looking for a nokia 6600 charger. For example:
nokia 6600 charger
"nokia 6600 charger"
[nokia 6600 charger]
cheap nokia 6600 charger
-free
etc....
I am going to explain what keyword, "keyword", [keyword] and the - sign mean.
keyword is what's called Broad Match. If you include digital camera in your keyword list, your ads will appear when a user's query string contains "digital" and "cameras", in any order, and possibly along with other terms, including plurals and relevant variations.
"keyword" is called Phrase Match. If you enter your keyword in quotation marks, your ad will appear when a user searches on the phrase "digital camera" in this order.
[keyword] is called Exact Match. If your keyword surrounded in brackets, your ads will appear when users search for specific phrase without any other terms in the query.
-keyword is called Negative Keywords and they are used to prevent entire campaigns from showing on a certain query by appling negativ keywords to them. Negative keywords can help you reach the most appropriate prospect.
7. Next you will choose your currency, daily budget and your bid to pay google when someone click on your ads. Remember to start from a low daily budget until you are sure that your compaign is profitable. Please pay attention on my next article about how to calculate the minimum bid for adwords to know what's the highest amount you set for maximum cost per click(CPC)
8. Just click continue till you reach a page where you setup your account. This should be easy. If you have used other google services like gmail, analytics, just choose the first option and sign in to your account. If not, then just put your email address, setup password, and type the characters you see in the picture. Then click create account.
Then its done, congratulations on finishing this first step. Remember, you will need to setup your billing settings before you can run any ad campaigns.
Mochtar Djoko has been making money through the internet for the past five years. He specializes in selling on ebay and doing internet marketing. You can learn more about selling on ebay and internet marketing on http://www.mochtardjoko.com
Continue to visit my website http://www.mochtardjoko.com Next, we will talk about how to find your niche market. Its a very important topic, so make sure you don't miss it. You can also sign up for my website feed at: http://feeds.feedburner.com/MochtarDjokoInternetMarketing
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